Dear all,
Please find my submission below. It was loads of fun to participate and together with others here work on the Aikeen dataset. Thanks a lot for facilitating this!!!
In approaching this challenge I focused on the things that in my opinion are critical for a good report as well as were key to further practice in my personal Power BI journey.
These are:
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Insights and recommendations - I attempted to go beyond “just sharing the numbers” and thought some good amount of time about what would be the key visuals and left out everything else (less = more).
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Storytelling - This is where I tried to push myself again. Rather than just showing the insights, I thought of ways to add (mostly dynamic) explanatory narrative to the insights and visuals, hoping to provide context and some high level interpretation of these insights. Based on my analysis and time with the data, I believe I was able to come up with some good recommendations and next to that came up with a relative simple, but focused recommended forecasting model (considering a few variables) as input for further consideration and usage.
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Design - Good stuff needs great packaging as well. I wanted to present this in an appealing way (this is quite subjective! ) and thought of other sources business leaders read and got inspired by the colors and themes Financial Times use on there website (ft.com). Next to its recognizable background color, this theme works with a nice shade of green and dark red, meaning I had to ensure my visuals were always clear - even for an audience that might have challenges on the colorblindness spectrum.
Obviously prior to this I did some transformations and data modelling and used Powerpoint for the design of the backgrounds. I’ve made quite a few visuals that didn’t make it to my end report, but were beneficial to my own understanding of the data and learning. All-in-all it was a challenge that sucked me in and got me busy for several evenings of hobbying and learning with Power BI .
Please go ahead and check out my live report here.
Please be so kind to let me know what you think!
Cheers, Jonathan
Enterprise DNA - Challenge 20 - Jonathan van der Waard.pdf (2.0 MB)